Ads can help your social media profiles find new people. However, organic growth is what helps you stay popular within a site’s algorithm. TikTok organic marketing, in particular, helps your videos reach new heights. In this post, we’ll show you how to grow on TikTok without buying any ads.
What Is TikTok Organic Marketing?
There are plenty of ways to help your vids shine on TikTok. This includes paying to promote the vids across the website. However, following a social media marketing strategy where you can grow organically is still possible and might give you even better results.
By focusing on organic growth, your content will then be able to find its target audience. This will help you refine your videos and make them even better. Even when you’re on a budget, you could still find success with TikTok’s algorithm.
This involves getting more views, and turning those views into engaged followers. You’ll then be able to leverage these followers as a form of social proof. This will be essential for getting on the For You page and reaching more people.
Top Tips for TikTok Organic Marketing
Every bit of your strategy will affect your content’s success. Even small businesses can turn into viral hits by following the right trends. Here’s how to embrace organic marketing and find TikTok fame in the process:
- Be yourself: Authentic vids remain at the heart of the TikTok experience. In fact, reports suggest that 82% of TikTok users prefer content showing real customers.
- Show your face: Similarly, it’s good to give your brand a face that viewers can relate to. Relying on AI voiceovers could stop you from connecting with viewers.
- Collaborate: Like any social media platform, TikTok is at its best when you’re building a community. Find people in your niche to collaborate with and reach out.
- Use a business account: The more data you have, the better your decision-making. Try switching to a business page, and you’ll get access to much deeper stats.
- Add hashtags: Putting hashtags on your videos teaches the app how to categorize your content. They’ll then be far more likely to find potential customers or fans.
- Optimize your profile: If your profile looks more inviting, people will look at more of your content. Adding keywords to your bio will also boost you in the algorithm.
- Be original: While chasing trends does help, true success comes from making your own great videos. Original content is what will get people to follow your page.
How Does the TikTok Algorithm Work?
With TikTok, the main goal is to get on the For You page. This means the site will show your videos to the people most likely to enjoy them. Short-form video is all about getting someone’s attention and keeping it. The FYP will make them take notice, but it’s still your job to impress them.
TikTok Ads will give you a boost here. However, a lot of people simply scroll past these. Organic videos are a lot more likely to get their interest. Building a rapport through this content helps you drive sales, possibly better than a more direct ad.
The keywords and hashtags you use will decide who TikTok shows your videos to. Even the words in your scripts form a part of the app’s calculations.
The Need for Effective Organic TikTok Marketing
Organic marketing lets your content speak for itself. You won’t have to pay to get ahead. In fact, you could get big without spending anything at all on ads. Organic content is what people open TikTok for, not often-too-obvious advertising.
The more “real” your videos are, the better they’ll play to your audience. This means building up a content strategy that really fits your brand or interests. Your viewers will know if you’re not too passionate about the topics you’re making TikToks about.
Organic TikTok marketing gives you a “feedback loop” of sorts. Your videos will end up in the FYP, where they’ll get more views. This leads to more engagement, which will make your videos grow even faster. With the right TikTok SEO tricks, you’ll also reach exactly the right people.
Building an Engaged TikTok Audience
Your organic strategy is, in a way, about building customer loyalty. You want people who’ll come back to your TikTok videos and leave comments. This gives you even more chances to connect with your regular viewers.
To this end, make sure you’re replying to comments regularly. You can even reply to these in the form of a new video. Every question someone asks could be an opportunity to make even more content. This also lets your fans shape your creative strategy.
Engaging your viewers means sharing content that hooks them right away. Don’t waste a single second of your videos. Make sure you get to the point within the first three seconds.
Grow Your TikTok Profile Organically With GoRead.io
Buying real followers can boost your TikTok organic marketing without a single ad. GoRead.io’s engaged network will help your account find its audience in no time.
We’ll make sure your videos reach the people you want them to. Try GoRead.io today, and you’ll even be able to get on the For You page.
Frequently Asked Questions
How do I promote TikTok organically?
Making real content that neatly fits into a niche will help you get viewers in no time. You can also promote your TikTok on your other socials. This lets your whole marketing strategy fit together.
Can you make money with organic TikTok posts?
Yes, anyone with enough TikTok fame can do this! You can monetize your regular videos or get sponsorship deals. If you’re a business, you’re also able to sell products on the TikTok shop.
Can anyone get a TikTok business account?
Anybody can turn their TikTok into a business profile via their account’s settings. Some personal pages do this just to use a broader range of analytics.
Does buying followers count as organic growth?
Yes, but only if you avoid bots. Bot profiles won’t help your engagement, and TikTok might even ban you for using them. Pick a service that connects you to real users.