Facebook is still very popular. You shouldn’t forget about it when planning out your social media strategy. But how can you make sure your pages get big? And can you monetize a viral post? In this article, we’ll show you how to get more likes on Facebook content of all types.
Why Likes Matter on Facebook
Like many social media platforms, Facebook uses post likes to make choices. They tell the site if your content is worth promoting to other people. They also use who already liked your post to decide who would want to see it next.
If someone likes your content, this is publicly visible. Every post, page, or Reel will show off their number of likes. This can instantly act as social proof, drawing more people toward your FB. In an instant, people will decide your posts are worth looking at.
Everyone who likes your page will also see your content on their feed. This means they’re much more likely to see all of your future Facebook posts and Reels.
How To Get More Likes on Facebook Posts
You can only reap these benefits if you know how to get FB likes. The following tips might be all that stands between you and online fame. Here are nine ways to boost your Facebook post likes:
- Check your privacy settings: Your settings might make it harder for people to discover you. Make sure your posts are set to Public for easy sharing.
- Know your audience: Find out who likes your FB posts, and who watches your videos. This can even lead to you reassessing who your target audience is.
- Use hashtags: Facebook uses tags and keywords to categorize your content. Use a mix of broad and specific ones, and make sure they’re relevant to your posts.
- Go live regularly: Streaming on Facebook at least several times per month can put you on the site’s map. These streams also often get plenty of engagement.
- Engage with comments: If FB knows your posts create conversations, it’s more likely to boost them. Similarly, leave your own comments on other peoples’ posts.
- Look at trends: Trending posts and Reels often hit on topical themes and memes. Join in with these, and your content will have a built-in audience.
- Use different content types: Every user has a type of content they prefer. Find ways to add photo posts and Facebook Reels to your upcoming schedule.
- Cross-promote: Share your posts on other sites and link to your Facebook. This allows people from every corner of your online presence to also like the post.
- Run giveaways: A simple way to boost likes is to reward people liking and sharing your posts. They could win one of your latest products for free, for example.
The Importance of Visual Content on Facebook
Not everyone on Facebook likes to read long (or even short) text posts. Some treat the platform more like Instagram, where they’re scrolling for photos and videos to enjoy. This means you can be missing out on a lot of potential likers.
Even people who already like your page might only engage with photo-filled posts. Whether you run a personal or business page, there are many opportunities to share visual content. You may post pictures of your team, your latest product, or even just a fun day you had.
A photo instantly gets someone’s attention. You could simply add these to text posts as a way of getting more eyes on them. They’ll then be more likely to actually read your post. However, the photo should still be relevant to what you’re talking about.
Do People Still Use Facebook?
A lot of people and businesses neglect Facebook as part of their strategy. They may stick to just Instagram or TikTok. However, you can’t leave Facebook behind. A Facebook page is still a great way to engage with people across many demographics.
According to DataReportal, 12.8% of users prefer Facebook more than any other platform. This is higher than TikTok, at just 7.4%. Your strategy depends on your audience’s social media activity, but you should still cover all bases.
Learning how to get likes on Facebook is about more than just reposting your content from other platforms. You’ll also need to make Facebook-only posts. Your FB audience must know you’re catering to them specifically.
Optimizing Your FB Page
Your page needs to look active and well-maintained to keep getting likes. If Facebook users see your latest post was months ago, they might not like it.
Your page could be for your business or just for yourself. It might even act as a “hub” to discuss a certain topic or trend. Make sure your page’s description outlines this well. Anybody stumbling on your page for the first time should know its “deal” right away.
It’s also important to add a page header. This is sure to catch a new viewer’s eye right away. If possible, you should use a custom graphic that fits your page perfectly.
You can even give your page a custom URL. This makes it more memorable for desktop users. Here’s how to change your page’s URL on the Facebook site:
- Click your profile picture in the top right.
- Tap See All Profiles.
- Switch to your business page.
- On the left-hand side menu, click Settings.
- In the Username section, press Edit.
- Type in a new page URL.
- Click Save Changes, and re-enter your password.
Getting Popular Facebook Reels
Facebook Reels are the site’s answer to TikTok’s popularity. Reels take the form of short videos that users can scroll through. According to Emplifi, these get 3x more views than any other type of FB video content. With this in mind, here’s how to reach more likes on Facebook Reels:
- Use snappy editing: As with YouTube Shorts, snappy videos can keep users’ attention better. Make sure your Reel flows as fluidly as possible and keeps its momentum.
- Add captions: Not everyone can watch FB Reels with the sound on. Put captions on the video (and check they’re accurate) so anyone can still follow along.
- Be creative: Your Reel should be more than just a simple vlog. Make use of Facebook’s transitions, filters, and other effects that could easily draw someone’s eye.
- Use music: A good backing track could add a lot to your video. Use royalty-free music, or Facebook’s built-in library, to avoid any potential copyright problems.
- Join trends: Look at trending Reels and put your own spin on them. FB challenges and trends also usually have their own popular hashtag you can include.
- Time your videos: Facebook Reels can be up to 90 seconds long. Experiment with your content to find the sweet spot for how long your latest idea needs.
- Make an effort: Above all else, you need to show you’re putting effort into your content. Reels are easy to make, but you shouldn’t churn them out.
How Long Should Your FB Post Be?
Short Facebook posts are easier to read. This means more people will stop to read them in full. They’re then more likely to leave a like. Some creators recommend sticking with just a few sentences. However, make sure you aren’t limiting what you want to say.
Facebook cuts off posts longer than 400 characters. Try to get to the point before this. If you’re sharing a link, then the link should ideally do most of the talking. As there’s no limit on Facebook post URL quantity, you can share multiple links at once.
You should also think carefully about your FB videos and their length. These can be a lot longer than Reels, so long as you make the most of this time. Every second must count for something. According to a blog post by Facebook, creators still find success with five to 10-minute vids.
When Should You Post on Facebook?
The time you share your posts can also be a factor in their success. You’ll want to post when there are a lot of active users. This could be in the evening (7-9 p.m.) or the early morning (7-9 a.m.).
If you have a thriving international audience, try to balance your post times. You may find a time that gets a lot of attention from every major demographic. You can even find success by posting at lunchtime. It’s still generally better to post when your viewers aren’t at work, though.
A consistent posting schedule is also important, as it sets out when your next post is. People will know to keep an eye out for it. You’ll also see who keeps up with your content.
Ways To Monetize Your Facebook Likes
Learning how to get more likes on Facebook page posts could quickly pay off. In fact, you could monetize your growing audience, as well as any viral piece of content. Here’s how you can earn money from your popularity on Facebook:
- Video ads: If you have 10,000 followers, you can start making money from ads. This is still in beta, but it aims to cover all of Facebook’s content types.
- Fan subscriptions: You can offer special subscriptions to your biggest fans. They’ll pay you each month to show their support and even get access to exclusive content.
- Sponsorships: Popular pages can make deals with brands for extra money. They might ask you to, for example, make a post about how much you enjoy their products.
- Star donations: The new Stars system lets viewers donate directly to you instead of just leaving a like. For every Star your posts get, you’ll earn $0.01 from Facebook.
- In-app purchases: If a post about your products gets lots of likes, put them on your own Facebook Shop. Your posts going viral will end up translating to more sales.
- Sharing other content: More regular likers means more viewers every time you post. This could be a great chance to share your latest monetized YouTube Short, for example.
Should You Buy Facebook Likes?
Buying Facebook likes can help you get ahead, but only if they’re from real people. Buying from bot-driven services won’t give you long-term benefits. In fact, the likes could disappear overnight when Facebook realizes they’re not real.
Make sure you avoid fake likes services at all costs. These services might seem too good to be true, and that’s because they often are. Only organic growth platforms that use real accounts can improve your Facebook posts’ stats long-term.
Buying real likes makes the site’s algorithm take notice of your content right away. You’ll end up on more people’s feeds because Facebook knows your posts are worth the likes. This will then give you a chance to impress those users with your content.
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Frequently Asked Questions
Why is my Facebook post not getting likes?
This could be because you aren’t sharing it when your audience is online. A lack of keywords or hashtags also makes it harder for the platform to promote your video.
How do I get more likes automatically on Facebook?
You can buy real likes from organic growth services to boost your content. This helps you reach a wider audience of engaged Facebook users. You’ll then find it easier to earn FB likes.
How can I get 1,000 likes on Facebook?
A 1,000 likes package could really help your posts thrive in Facebook’s algorithm. Beyond this, it’s worth adding more visual content to your profile.
Are likes important on Facebook?
Likes are less of a big deal on Facebook than on Instagram. For example, no Facebook post has reached the heights of Instagram’s famous World Record Egg post. However, likes still help you get attention from other FB users.