Your TikTok LIVEs are a great chance to grow your brand. You’ll also be able to show off a more personal side. But getting views in the first place can take some time. In this guide, we’ll show how to get more viewers on TikTok LIVE that keep coming back.
Who Can Go LIVE on TikTok?
Going LIVE on TikTok lets you interact with your followers and other casual viewers. However, it isn’t an option for everyone. You can only start a TikTok LIVE if you’re 18 or over. You also need at least 1,000 followers.
This means you’ll have a built-in loyal audience from the moment you unlock this feature. But it’s not enough to rely on these followers. They might be spread across several different time zones, for example.
Here’s how to set up a TikTok stream:
- Tap the + button at the bottom of the app.
- Press LIVE from the options it gives you.
- Title your stream and adjust its settings.
- Click on Go LIVE and start streaming.
How To Get More Viewers on TikTok LIVE: 7 Simple Tips
There are plenty of ways you can grow your LIVE audience on TikTok. This might just be a case of boosting your profile as a whole. Here’s how to get more LIVE viewers on TikTok:
- Go LIVE regularly: Your followers won’t expect a one-off stream and may miss it. Get into the habit of streaming, and your fans will be more willing to join.
- Set a schedule: Similarly, set your stream in advance so people know when it is. They’ll maybe even make time in their day just to watch your broadcast.
- Talk to your viewers: Make sure you engage with your viewers. They’re a lot more than just people posting comments. They’re active parts of your LIVE.
- Make your videos better: If your posts are doing well in the algorithm, more people will see your LIVEs. Your content quality will affect your whole page.
- Do more than talk: Your LIVE must be about something, even if you talk to viewers for much of it. Your followers won’t always tune in just to hear you talk.
- Choose the right time: Figure out the ideal time for your target audience. This will help you time your LIVE for when your fans are most likely to be active.
- Ask viewers to follow you: A simple call-to-action could inspire viewers to follow your TikTok page. They’ll then see your next stream when it goes up.
Requirements for a Successful TikTok Stream
To make sure your LIVE goes well, you don’t just need a lot of viewers. You will need consistent viewers who stick around for most of the stream. If you’re a TikTok influencer, your partner might use watch hours to determine your payment. Always hook your viewers so they stay for a while.
You also require a stable internet connection. If your connection keeps dropping, few people will wait for it to come back. Serious delays between someone posting a comment and you replying in real time can slow things down dramatically. Don’t stream unless your Wi-Fi is up to the task.
Learning how to get more viewers on your TikTok LIVE also means growing your page. You can only get this steady growth if your LIVEs actually help your follower count.
How Do I Attract More Viewers to My TikTok LIVE Sessions Regularly?
Turning casual viewers into regular stream fans will really help your LIVEs. You must give them a reason to follow you and come back for more. You could set up a special giveaway or make it so your LIVEs are at the same time. The former will directly reward people for sticking around.
It’s also important that you keep promoting your streams. You may put up TikTok stories that let people know you’ll be LIVE that night, for example. This gives them a chance to fit you into their schedule. You can also ask people to turn on notifications so they know as soon as you’re LIVE.
Engagement is also vital when trying to build a regular audience. Always keep up with the chat, and answer every question you can. Whether you’re a brand or not, this shows you value your fans’ opinions. You should also remember regular commenters’ names.
Finding Your TikTok Livestream Audience
TikTok broadcasts your posts and LIVEs to people it thinks will be interested. This is the crux of the platform’s algorithm. You only have some control over this. However, you can still make sure your videos find the right people. This helps you stand out from a sea of other content creators.
Knowing how to get more viewers on LIVE TikTok streams means knowing how to work TikTok’s algorithm. This might be your only hope of finding non-follower viewers. How you title your LIVE and the TikTok hashtags you use, have a big impact here.
Hashtags, in particular, are how TikTok categorizes content. Add these tags to your stream’s title or description. Make sure this mixes specific and broad tags, and only use around five. This will show TikTok you aren’t just trying to spam the latest trends.
Buying Viewers on TikTok Streams
Many people choose to buy viewers and commenters to boost their streams. However, some go for bot profiles. These offer very few benefits. If they can leave comments, they’ll be too generic to start any conversations.
Everybody wants to know how to get more viewers on TikTok live stream videos. But bots aren’t the answer and never will be. You’ll just be tanking your reputation and future engagement. You should only buy organic viewers. These will actually help your stream reach more people.
Fake views could lead to TikTok punishing your streams. They’ll delete the bots, making them a waste of money. If they know you’re using them, they might even shut down your page.
What Can You Do While LIVE on TikTok?
TikTok LIVEs can take any form. You could answer questions about your job, for example. If you run a business, give a product demonstration. In fact, TikTok says that how-to LIVEs are popular with 80% of LIVE viewers. Product releases and in-depth reviews are similarly good choices.
If you’re an influencer, these stream types will also help you. You’ll then get more engaged fans and viewers. In all likelihood, this will then translate to higher payouts.
You can also just talk with your followers. However, make sure these streams don’t go on for too long. You can even stream video games to your TikTok via Twitch. If you do this, you’ll definitely need a strong connection without errors.
Ultimately, a LIVE is a chance for people to see another side of you. It lets you step outside your usual comfort zone. You could do a live challenge or just show your life behind the scenes.
Instagram Live or TikTok LIVE?
Should you start your streams on Instagram Live or TikTok? Different social media platforms will have different livestream features at their disposal. For example, Instagram lets you start a livestream even without 1,000 followers. However, both platforms let you earn money via gifts.
On a TikTok livestream, users can donate “Diamonds” to you while you’re streaming. On Instagram, the closest equivalent is “Badges”. Each streaming feature lets people spend money to support you. TikTok keeps 50% of this. However, IG lets users keep their Badge money.
However, you may find it easier to reach Gen Z viewers through TikTok. The app also highlights LIVEs to users, even those who don’t follow you. On Instagram, only your followers (or anybody currently on your page) can see that you’re streaming. Getting viewers will be easier on TikTok.
Frequently Asked Questions
[FAQ] What is TikTok LIVE?
This is the platform’s built-in live streaming feature. Personal and professional accounts alike use this to connect with their fans. You’ll also be able to accept gift donations from viewers.
[FAQ] How do I attract more viewers to my TikTok LIVE sessions for free?
Even on a budget, you can get more viewers to your LIVEs. This can be as simple as giving the LIVE accurate hashtags. Make you have the space to show off your personality.
[FAQ] How should I share my TikTok stream schedule?
You can add the times you want to go live to your TikTok bio. It also helps to post reminders on your stories in the hours leading up to a stream.
[FAQ] Why is my TikTok stream not getting viewers?
You might be going LIVE at the wrong time. Are you using relevant hashtags in your stream title and description? If not, TikTok won’t know who to show your stream to.
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